Marketing competence of teachers and students KNTEU in the discussion of current problems of the society
General Information
17 October UNMA ’UKRINFORM held a press conference on the theme ‘market research in Ukraine: to survive today, to promote the prosperity of the state tomorrow”. Co-organizer of the conference were KNTEU. Among the main speakers were representatives of major Ukrainian research companies: Natalia Buhalova – Deputy General Director of UMG International, Stanislav CIGNA – CEO textiles, Ukraine, Andrij dligach – the General Director of the group of Advanter Group, Alexey Lyashenko – head of qualitative research Department of the company Research &Branding Group. Active role in the press conference as speaker was also attended by the guest of the University of Henrik janosevic (Henriks Danusеvics) – President of the chamber of Commerce in Latvia. The moderator of the press conference were Eugene Romat – head of Department of marketing and advertising KNTEU, chief editor of the magazine ’market research in Ukraine.
the press-conference Participants discussed the current state of the market of marketing research in Ukraine and ways out of the crisis. It was also announced the holding of 23 October the country's largest International scientific-practical conference on these topics – “Marketing research: tools and technology» (Re:MIGA-2014). Its organizer is not the first acts of KNTEU. It should be noted that this forum has become traditional and will be held in the eleventh g isthe C.
the Press conference was covered by a group of UBR – the main channel that works for a business audience in Ukraine. According to the materials of the press conference is planned large-themed story in the evening program October 20
Active participation in the press conference was attended by the teachers and students of KNTEU, FAN (specialty ’Advertising and SV'PR"). They not only watched the debate, who were recognized experts, but also had the opportunity to ask questions of the speakers.
on the same day held a practice session-workshop on issues of poverty reduction in Ukraine and in the world as a whole. The event was organized under the auspices of the Ministry of economic development and trade of Ukraine, the UN development Programme in Ukraine and the Ukrainian Association of press publishers. the event was dedicated to the workshop International day against poverty. Before the reporters and editors of the departments of Ukrainian media presentations by the leading Ukrainian experts on social development, social policy and demographic processes.
the event was attended by p’five students KNTEU, FEMP, members of the Media Club of University, studying ’Advertising and SV'public relations" (the branch of knowledge "Journalism and information").
According to one of the participants of the seminar the students of the 2nd course FEE Katya Turchin, participation in such a serious professional event together and on par with PAHOgovernmental experts provides, on the one hand, the inspiration and the acquisition of professional knowledge, and on the other – knowing how important for the development of democracy and modern social relations in the country is the profession of a journalist. According to Katya, after attending this event you begin to understand the extent of their own responsibility to the profession which you have chosen.
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