Oksana Holik

PhD in Social Communications,
Associate Professor of the Department of Journalism and Advertising

e-mail: o.holik@knute.edu.ua

SCHOLAR’S PROFILE

Scopus
Web of Science
Google Scholar 
ORCID

SCOPE OF INTERESTS

Copywriting, speechwriting, ethics in advertising 

COURSES

"Basics of Editing", "Copywriting"

ACADEMIC QUALIFICATION

• Associate Professor of the Department of Marketing and Advertising, 2015
• PhD in Social Communications, 2009
• MS in Journalism, Taras Shevchenko Kyiv National University, 2006
• BS in Journalism, Taras Shevchenko Kyiv National University, 2004

ACADEMIC APPOINTMENTS 

• Associate Professor of the Department of Journalism and Advertising, State Trade and Economic University (KNUTE) since 2018
• Vice Dean of the Faculty of Trade and Marketing, Kyiv National University of Trade and Economics, since 2016
• Vice Dean of the Faculty of Economics, Management and Law, Kyiv National University of Trade and Economics, 2012 - 2016.
• Associate Professor of the Department of Marketing and Advertising, Kyiv National University of Trade and Economics, 2011 - 2018
• Senior Lecturer of the Department of Marketing and Advertising, Kyiv National University of Trade and Economics, 2010-2011
• Assistant Lecturer of the Department of Marketing and Advertising, Kyiv National University of Trade and Economics, 2009-2010
• Correspondent of "Tavr&ya" newspaper, 2004-2006

AWARDS AND HONORS

• Certificate of honor of KNUTE for achievements in scientific and professional work, the highest result in the university rating "Teacher through the eyes of students" for 2011-2012 and on the occasion of the Education Worker's Day (October 4, 2012)
• Certificate of honor of  Desnianskyi district state administration in the city of Kyiv (March 2013)
• Acknowledgement for personal contribution to the development of consumerism in Ukraine (March 12-15, 2013)
• Certificate of honor of KNUTE for conscientious and fruitful work and on the occasion of celebrating International Women's Day, March 8 (March 6, 2014)

PROFESSIONAL DEVELOPMENT

• International professional development, June 1 - July 30, 2021 (Wyzsza Szkola Biznesu - National Louis University, Nowy Sacz, Poland), course on "Distance education: innovative methods and digital technologies"
• Advanced training courses on "Standards of non-discriminatory advertising based on gender", organized by the All-Ukrainian Association of Marketing in partnership with the Representation of the Foundation named after Friedrich Bert in Ukraine, 2011
• The First All-Ukrainian Festival of Organizational, Economic and Practical Psychology "Wisdom of Generations", 2013
• professional development program of the NVF "Studcenter" LLC (Kyiv edition of the magazine "Marketing and Advertising"), 2014
• Professional development program of the NVF "Studcenter" LLC (Kyiv edition of the magazine "Marketing and Advertising"), 2019

ADDITIONAL ACTIVITYІ

HOBBY

volleyball, football, dancing, knitting