The offers Bachelor's and Master's Degree Programs in Marketing.
Bachelor Degree Programmes:
Master Degree Programmes:
KEY DIRECTIONS OF SCIENTIFIC RESEARCH:
- Development and Adjustment of Modern Marketing and Advertising Basics to Peculiar Conditions of Domestic Market;
- Problems of Trade Marketing;
- Marketing and Advertising Tools Introduction into Activity of Legal Entities in the Domestic Market;
- Problems of Marketing Management in the Service Sector;
- Brand Management in the Service Sector;
- Problems of Social and Ethical Marketing;
- Efficiency of State Procurement in Ukraine under the European Integration Conditions;
- Brand Management in Television Services Sector;
- Management of Advertising Activity.